Fall / Winter System

Northern Shift One

High-performance Canadian outerwear built for mornings below freezing and afternoons above +20°C. PCM zones, laser-cut micro vents and a V-shaped back exhaust keep your comfort window wide all day.

PCM THERMAL CORE • GRAPHENE MESHOPTIMIZED INTAKE / EXHAUSTDesigned in Okotoks, Alberta

Founding run: 4,000 jackets for Okotoks & Calgary. Low-volume, high-precision production.

PCM Technology visualization for the VYRA Northern Shift One jacket

Thermal corePhase-change material mapped to chest, back & shoulders.

AirflowLaser-cut micro vents plus V-shaped back exhaust move heat without wind leaks.

Comfort windowTarget RET comfort range tuned for daily Canadian wear, not just summit days.

Technology stack

Every vent, panel and PCM zone is placed to solve the real Canadian problem: leaving in frost and coming home in sunshine without swapping layers all day.

01 — PCM mapping

Heat where you spike first

PCM panels concentrate across chest, upper back and shoulders. As you heat up, they absorb excess energy instead of dumping it into sweat, then release it as temps drop again.

Result: longer comfort window before you need to vent or change layers.

02 — laser-cut micro vents

Controlled intake, not random drafts

Micro vents on torso and sleeves feed cool air into PCM zones without punching cold spots into your core. You get airflow that actually feels intentional.

Result: you keep protection while shedding heat.

03 — V-shaped back exhaust

Let heat escape where it wants to go

A V-shaped exhaust channel sits high between the shoulder blades where warm air naturally rises. It bleeds heat out the rear instead of blasting your chest with wind.

Result: less backpack swamp, more stable comfort on climbs and commutes.

Built for real Canadian days. Pre-dawn minus temps, mid-day thaw, evening cool-down — all in one jacket.

Founding run waitlist now open for Okotoks & Calgary.